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Design, Delivery and Impact

Explore the design, delivery and effects of media messages across communication fields and platforms.

Webster University Media Studies majors approach media from academic and practical standpoints, develop diverse professional portfolios and hone skills integral to a variety of media careers. The media studies degree affords an excellent foundation for pursuing a variety of careers within any organization that uses and values communication.

Student at a production station in a studio.
Undergraduate

Bachelor of Arts in Media Studies

If you love to create and consume media, this media major is broad in scope, giving you wide experience in many media forms. If you ever find yourself thinking about how the media affects our world, then the Media Studies major is for you.

Hands-on Training with Cutting-Edge Media Production Studios and Tools

After completing one year of studies, Webster Athens Media Studies students can spend up to a year taking communication courses at the U.S. St. Louis main campus’s School of Communications, which features state-of-the-art media production facilities and equipment, while continuing to benefit from the Athens campus’s lower tuition rates.

Webster University’s School of Communications is home to some of the most advanced communications technology found at any college in the Midwest, offering students access to the same equipment used by many of the top film, video, sound recording and game design companies in the country. The school recently added the first virtual cinema video wall in the region and a state-of-the-art recording studio suite, including a Dolby Atmos studio, to its existing programs and facilities. The School of Communications at Webster University is providing students hands-on training with cutting-edge tools in addition to deep immersion in industry-standard techniques.

Transcript

[Music]

Text on screen: Webster University

[Footage of the hallway in Sverdrup morphs into a montage of clips from the School of Communications, including a sound board, a student writing on a whiteboard and someone working on a computer.]

Text on screen: School of Communications

[Music fades and continues in the background, with an aerial shot and an exterior shot of the Sverdrup building cutting to an interview shot.]

Eric Rothenbuhler: We are in the west wing of this Sverdrup building that just remodeled as a state-of-the-art media production and communication education facility.

Text on screen: ERIC ROTHENBUHLER Dean, School of Communications

[Footage of a large screen in the soundstage before cutting to another interview shot of Aaron Aubuchon sitting in a theatre seat]

Aaron Aubuchon: We turned it former TV studio into a soundstage. We have a space that we can build things, so now we can actually put sets in that soundstage.

Text on screen: AARON AUBUCHON Associate Dean, School of Communications

We have an LED wall, so we could do virtual cinema production. We have an isolated audio facility. We've also updated some classrooms for gaming and animation.

[Footage of the LED wall, the audio mixing facility and various classrooms for other visual elements.]

[Music fades from the background into full level as there are a montage of clips from the Sverdrup building, including additional facilities and technology. The music fades back into the background as Rothenbuhler begins speaking.]

Rothenbuhler: We may have particular labs optimized for one degree program or another, but between classes the students are sitting next to each other.

[A close-up interview shot of Rothenbuhler.]

They see what each other is doing. They get curious, they start collaborating, and that prepares them for working in the industry.

[Music becomes full volume again with a long, sped up clip of the LED wall, before fading again, and cuts to video games design and a shot of the Interaction Lab.]

With a complete remodeling and a complete tech refresh, we can make a big, big leap forward. So one of the premier examples is our virtual cinema system.

[Music flourishes into full volume as the LED screen of the video wall changes sets and backgrounds directed by students and professors, and the music quiets.]

Caleb Sawyer: The video wall is one of those things that not many places have.

Text on screen: CALEB SAWYER Adjunct Professor of Game Design

[An interview shot of Sawyer in front of the video wall, as he speaks animatedly with big gestures.]

It's no longer preparing them with tools so that they can figure it out in that environment. It's preparing them with experience so that when they get in that environment, they know what they're doing.

[Inspirational music begins as there are multiple shots of Sawyer working with or in front of the video wall. The music fades and the video cuts to Aubuchon.]

Aubuchon: Right now, we have students who know more about how to use these technologies than the professionals in town.

[The music becomes full volume again and there is a shot of sets/backgrounds moving back and forth on the LED video wall.

[A clip of a Sverdrup hallway and the Imaginary World computer lab appear before cutting to another interview shot of Rothenbuhler.]

Rothenbuhler: The School of Communications has always been a leader in all of the things that we do. We're putting high quality professional equipment, some of it cutting-edge, in the hands of every student that joins us. They've got access to top level equipment and really elite education.

[Music swells and ends as the screen fades to black.]

State-of-the-Art Media Production Facilities

The School of Communications complex houses a professionally outfitted media production and education facility including unique, first-in-the-region technologies and capabilities. No matter what area of communications you pursue, Webster Universities resources are outfitted for success.

Students interested in film, animation, photography, audio engineering and other media will find home for their imaginations in our working soundstage, post-production labs, animation labs and more. Students can also mold their creativity and technical skills in our game design studio or build sets and design worlds in our workshop space. With flexible spaces and the right tools, all you need is to  bring your ideas.

Program Highlights

In Webster's Media Studies program, you’ll get a 360-degree immersive experience of the media environment, including design, delivery and effects of media messages. Media Studies majors engage in original research, acquire 21st century media literacy abilities, and develop practical skills through professional development courses and internships. The required courses for the degree encompass a range of relevant topics to give students a broad, experience-based education that is crucial for today’s media environment.

Our holistic approach to writing, critical thinking and media means that you’ll have a strong base of skills that can prepare you for many different Media Studies jobs throughout the world. With classes in media literacy, ethics, social media, research and politics, you’ll learn about Media Studies from almost every possible angle.

As you major in Media Studies at Webster Athens, you’ll build the skills and knowledge that can qualify you for jobs, such as:

  • Communications Specialist
  • Copywriter
  • Digital Marketer
  • Media Buyer
  • Media Planner
  • Media Researcher
  • Production Assistant
  • Public Relations Officer
  • Runner, Broadcasting/Film/Video
  • Social Media Manager
  • Web Content Manager

Your degree could also help if you are:

  • Advertising Account Executive
  • Broadcast Journalist
  • Editorial Assistant
  • Event Manager
  • Film Director
  • Magazine Journalist
  • Market Researcher
  • Marketing Executive
  • Media Researcher
  • Photographer
  • UX Designer
  • Writer

Successful graduates of this program will be able to:

Design

  • Develop media content for different fields, platforms and audiences. 
  • Demonstrate an understanding of the need to think ethically when creating messages. 

Delivery

  • Evaluate media in historical and global context. 
  • Conceive and implement effective communication strategies. 

Effects

  • Analyze media content and effects.

Required Courses (39 hours)

  • EPMD 1000 Introduction to Media Production (3 hours)
  • MDST 1010 Media Foundations (3 hours)
  • MDST 1050 Media Writing (3 hours)
  • MDST 1160 Communication for Media Professionals (3 hours)
  • MDST 2100 Media Literacy (3 hours)
  • MDST 2800 Media, Diversity and Society (3 hours)
  • MDST 2500 Professional Development for Media Careers (3 hours)
  • MDST 3100 Social Media Strategies and Tactics (3 hours)
  • MDST 3260 Global Media Practice (3 hours)
  • MDST 3300 Media Law, Ethics and Policy (3 hours)
  • MDST 4110 Digital Media and Culture (3 hours)
  • MDST 4200 Media Research (3 hours)
  • MDST 4620 Media Practicum/Thesis* (3-4 hours)
    or MDST 4950 Internship* (3-8 hours)

*Capstone Course: student must earn a grade of no less than B.

Students in the media studies program are encouraged to explore minors, certificates or even other majors to expand their experience.

Students may petition to complete a professional media practicum (internship) or senior overview with a focus in their area of concentration.

Earn a Minor in Media Studies with required courses totalling 18 hours at Webster University.

  • EPMD 1000 Introduction to Media Production (3 hours)
  • MDST 1050 Media Writing (3 hours)
  • MDST 2100 Media Literacy (3 hours)
  • MDST 3300 Media Law, Ethics and Policy (3 hours)
  • MDST 2800 Media, Diversity and Society (3 hours)
    or MDST 3260 Global Media Practice (3 hours)
  • MDST 3100 Social Media Strategies and Tactics (3 hours)
    or MDST 4200 Media Research (3 hours)

Learn More

Founded in 1915, Webster University is committed to ensuring high-quality learning experiences that transform students for global citizenship and individual excellence. In 2014, Webster Athens joined our network to bring the best of American education with the only fully owned and controlled (academically and financially) accredited campus of a U.S. university in Greece.

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